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Practical ideas for building and growing a small business.

Explore practical perspectives on selling, visibility, AI, leadership, and the decisions that come with building a business.

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Why Sales Feels Hard for Small Business Owners

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Why Sales Feels Hard for Small Business Owners

It's easy to spend months working on the wrong part of selling. Match what keeps going wrong to the skill that fixes it.

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What Is Selling as Service? A Practical Sales Approach for Consultants and Experts

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What Is Selling as Service? A Practical Sales Approach for Consultants and Experts

A way of selling that fits people who are good at their work and uneasy about selling it.

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How to Get Comfortable Selling: The Mindset Shift That Worked for Me

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How to Get Comfortable Selling: The Mindset Shift That Worked for Me

Selling got easier for me when I changed one thing: where I put my attention during the call.

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What Is Sales? A Plain Definition for People Who Hate Selling

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What Is Sales? A Plain Definition for People Who Hate Selling

When people say they hate sales, they're usually picturing manipulation, performance, or pressure. Here's what sales is at its core.

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How to Build Visibility Online Before You Feel Ready

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How to Build Visibility Online Before You Feel Ready

The confidence to post, publish, and speak shows up after you start. Here's how to take the first steps while you're still nervous.

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How to Have a Sales Conversation Without Feeling Like a Salesperson

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How to Have a Sales Conversation Without Feeling Like a Salesperson

Ask about their situation first, and the part where you talk about your work gets shorter and easier.

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How to Build Sales Confidence as a Small Business Owner

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How to Build Sales Confidence as a Small Business Owner

Most of the confidence you're waiting for shows up after the conversations. Holding off until you feel sure keeps you stuck.

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How to Stop Doing Everything Yourself as a Small Business Owner

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How to Stop Doing Everything Yourself as a Small Business Owner

If the business can't run without you doing the work, it can only grow as far as your calendar. Here's how to make the shift from operator to leader.

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The Career Confidence Gap: Why Capable Professionals Undersell Their Value

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The Career Confidence Gap: Why Capable Professionals Undersell Their Value

Skilled people often underestimate what they bring, and it costs them opportunities they've earned.

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